1905 The Hoffman House Bartender's Guide by Charles S. Mahoney

to be without one. He will save money in the long run hy paying a little more for his case in the be ginning. If the cigar trade increases to such proportions that it reipiires one man to give his entire time and attention to it get a good man who knows his busi ness and the stock you e.xpect him to handle. A good cigar salesman will do three times the business of a poor one, and he can build up a trade that will he valuable. Don t get it into your head that any man who can talk the English language can sell cigars, for it is easier to make a good bartender than it is to develop a seller of cigars who knows his business. It is to he assumed that is open to argument, hut that makes no difference, as a few e.xperiments will soon prove who is right.

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